When you tell someone you’re a ghostwriter, there are a wide range of reactions. Some people assume you are a writer whose subject matter of choice is ghosts. Other people say, “That’s something I could never do. I’m an awful copywriter.” And it’s a good thing so many people realize their own writing weaknesses or else ghostwriters would be out of business.
So what is a ghostwriter?
Ghostwriters are professional copywriters hired by other people to anonymously create content in exchange for a flat fee. For example, if you own a web site and want to add some great content but don’t have the time or skill to write it yourself, you might hire a ghostwriter. You’d tell the ghostwriter what you want. He or she writes the content. You pay for the work and use it on your site as if it were your own.
Basically, the ghostwriter charges you for the rights to whatever he or she has written so once that payment changes hands the content becomes yours to use in any way you see fit unless you have a contract specifying otherwise.
Ghostwriters don’t just write web content, however. Many of them work in the ebook field churning out the titles being sold via online sales letters that are also typically written by ghostwriters. In fact, a great deal of what you’re going to find on the internet was probably generated by a ghostwriter.
If you’re looking to hire a ghostwriter, make sure you know what you want and what you’re willing to pay for it. Otherwise you’ll end up wasting your time and the time of these professionals. Remember that working with a ghostwriter is almost essential if you want to ensure that your web site, marketing campaign, ebook, or other e-commerce related activity gets off to a successful start.